As a young, fast growing company, trade shows can provide a wealth of knowledge, and lead to an overwhelming amount of success. Two weeks ago, Voalte had the chance to participate in the Cerner Health Conference out in Kansas City, Missouri. We had a booth setup, ready to demonstrate our Voalte One Nursing Communication Solution where we were able to speak face-to-face with current customers in addition to potential customers. Our booth screamed pink and green and our “pink pants crew” triggered lots of attention across the show floor driving more traffic towards our location.
What made CHC different from other shows I had attended in the past is that it was a user conference. In other words, only Cerner customers were able to attend. In addition, Voalte and Cerner were able to join forces to enhance communication at the point-of-care, by integrating with Cerner on a few different levels at the conference. We showed Voalte One integration at the CareAware Connect station as well as the Alert Link Alarm Management Station. Cerner showcased these products and others in their Solutions Gallery. This Solutions Gallery was an amazing resource of EMR knowledge. We were able to learn as much as possible about their EMR and Middleware platforms, iBus and Alert Link, as well as new up-and-coming Cerner products!
Looking back, I can’t help but think of CHC’s tagline, “Because it’s personal”. At the end of the conference, I was able to meet face-to-face with hundreds of potential customers, some of which I had been speaking with for seven months or more. Which goes to show you, building relationships before hand is key, but being able to interact face-to-face can make all the difference. And when you stop and think about it, the same is true in healthcare.
Healthcare is personal, shouldn’t clinical communication be personal too?